Lockn
Landing page design for group saving platform with escrow protection
Hero Section
"Lock, play, and win together" with mobile app mockup showcasing balance and challenges
Features Section
Highlighting escrow protection, smart contracts, and transparency features
The Challenge
The client needed a trust-focused landing page for their group saving platform with escrow protection. The existing landing page failed to effectively communicate security features and build user confidence, resulting in low conversion rates and high bounce rates.
Key Pain Points
Generic landing pages that don't communicate trust
Unclear messaging about escrow and security features
Poor mobile experience affecting conversions
Lack of visual hierarchy and engagement elements
The landing page needed to build trust, clearly communicate escrow protection, and convert visitors into sign-ups through strategic design and messaging.
The Approach
I designed a trust-focused, conversion-optimized landing page for Lockn that effectively communicates the escrow protection and security features. The design emphasizes trust-building elements and clear value proposition to maximize conversions.
Trust-focused design
Visual elements that build confidence and security
Clear value proposition
Immediate understanding of product benefits
Conversion optimization
Strategic layout to drive sign-ups and engagement
Security messaging
Highlighting escrow protection and safety features
Responsive design
Perfect experience across all devices
How It Works
Research and discovery
Understanding user needs and trust factors
Design and prototype
Creating trust-focused, conversion-optimized layouts
Development and launch
Building responsive, performant landing page
Results & Outcomes
Lockn delivered secure, trusted group savings with escrow protection
Conversion rate increase
Lower bounce rate
More sign-ups
Mobile optimization score
Key Achievements
Trust-focused design that effectively communicates security and escrow features
Fully responsive layout optimized for conversions across all devices
Clear value proposition and messaging that builds user confidence
Modern, clean design with strategic CTA placement for maximum engagement
Next Steps
Expanding to support more savings scenarios and integration with banking partners
Interested in learning more about this project?